Kindly app
Kindly app
Kindly is a digital bank start-up, bridging the gap between personal finances and a more sustainable and progressive world.
Kindly’s mission is to make daily banking can become a community-centric activity, focused on financial and social empowerment. Many banks are financing corporations that threaten our communities and climate. Until now, there hasn’t been an alternative to participating in the financial system without compromising your values. Kindly was created to build an economy rooted in care.
At Kindly, we created and led the Marketing Team working cross functionally with the Business Development, Operations, and Web Dev Teams. We worked as Creative Director for all copywriting on Kindly’s owned and operated channels, and created/executed the Marketing & Content Strategy through the launch of the company which included the Kindly Journal, a editorial asset that shared educational resources from thought leaders in the financial and nonprofit industries.
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Marketing Strategy, Content Strategy, Creative Direction, Social Media, Blog Content, Email Marketing Automation